MADD and Sheetz Deliver
Important Message for Labor Day Weekend
August 31, 2007
Labor Day Holiday One of the Deadliest Weekends for Drunk Driving
HARRISBURG, PA - It's time to hit the road for the last summer holiday weekend and
Mothers Against Drunk Driving (MADD) and Sheetz, Inc. are sending a lifesaving reminder
to drive safe, drive sober and buckle up! MADD and Sheetz want everyone to enjoy the Labor
Day celebrations and to also Designate A Driver if alcohol is part of your celebration.
Statistics from the National Highway Traffic Safety Administration (NHTSA) show Labor
Day weekend as a very deadly holiday for alcohol-related traffic deaths.
MADD's Designate a Driver campaign raises awareness about the dangers of drunk driving,
reminds motorists to designate a non-drinking driver before the celebrations begin, and
provides free Safe Party Guides for hosts. The guides are available online or from your
local MADD coordinator.
"Drinking and driving don't mix," said Rebecca Shaver, Regional Executive Director
for MADD in Pennsylvania. "Designating a sober driver is a labor of love this holiday
weekend. Everyone can help keep the roadways, waterways and loved ones safe by making a
simple decision to drive safe and sober."
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Sheetz, Inc., a Pennsylvania based convenience store chain,
is teaming up with MADD by working to increase public awareness over the Labor Day Weekend.
On Saturday, September 1st, Sheetz, Inc. will be donating 10 cents for every cup of coffee
sold at all 338 Sheetz locations to support MADD's life-saving efforts in Pennsylvania,
Maryland, North Carolina, Ohio, Virginia, and West Virginia. Sheetz, Inc. will also be displaying
posters to remind motorists to drive safely and sober. "We are a company rooted in
our communities, and we are pleased to have the opportunity to partner with MADD again in
2007," said Louie Sheetz, Executive Vice President of Marketing, Sheetz, Inc. "This
year we will not only be displaying posters in support of MADD's mission in our Pennsylvania
stores, but also in the other five states where Sheetz, Inc. operates." This is the
7th year in a row that Sheetz, Inc. has been the exclusive corporate sponsor of MADD's
Labor Day Weekend campaign.
MADD urges hosts to be responsible by offering a variety of non-alcoholic beverages for
designated drivers, never serving alcohol to those under the legal drinking age of 21, asking
guests to appoint a designated driver before the evening begins, not letting guests mix
their own drinks, and never allowing guests who have had too much to drink to drive home.
Founded in 1980, MADD is the premiere organization working to fight drunk driving, support
the victims of this violent crime and prevent underage drinking. MADD is a 501(c) 3 charity
with approximately 2 million members nationwide. For more information about MADD visit MADD's
web site at www.maddpa.org.
Established in 1952 in Altoona, Pennsylvania, Sheetz, Inc. is one of America's fastest
growing family-owned and operated convenience store chains, with more than $3.8 billion
in revenue for 2006 and more than 11,000 employees. The company operates 338 convenience
locations throughout Pennsylvania, West Virginia, Maryland, Virginia, Ohio and North Carolina.
Sheetz provides an award-winning menu of Made-to-Order subs, sandwiches and salads, which
are ordered through unique touch-screen order point terminals. Sheetz currently ranks 79
on the Forbes list of largest private companies and has received awards in both Ohio and
Pennsylvania for being named among their Best Places to Work in 2006. All Sheetz convenience
stores are open 24 hours a day, 365 days a year. For more information, visit www.sheetz.com.
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